Stock Management

Set yourself reminders with a due date. The system emails you on the day, then again 1 day and 2 days later if it's not ticked off. Tap a type below to add one quickly, or use "+ New reminder" for anything else.

Private to you — no other user can see this page or anything on it. Each reminder force-nudges you by email and WhatsApp at the times of day you tick (morning / afternoon / evening), every day until you mark it done. Set the priority to make the nudges louder, attach letters or documents so everything's in one place, and use “start early” to begin nudging days before the deadline.

Plan, assign and track product videos for TikTok, Instagram & YouTube. Pick a SKU, assign a creator and a deadline; they get the same email + WhatsApp reminders, add their video links when done, and tick it off.

Summary

Your video idea book. Jot an idea, add dated progress notes as you work on it, then mark it done with a link to the finished video — or tick "didn't work out" if it goes nowhere. Click any idea to open it.

See what's working on TikTok and Instagram right now — videos about a topic, a hashtag, the UK trending list, or sounds — then turn a batch into video ideas that land on the 💡 Ideas page. Every card links back to the original post; nothing is downloaded.

Just finished a job? Hit its coloured button, put in when you started and finished, and it lands on your week below — the longer it took, the wider its block. Completed reminders are added automatically. Old weeks live in the Week dropdown.

A message here takes over the other person's screen until they acknowledge it or reply — use it for things that must not be missed. If their window is minimised, a desktop alert pops up over whatever they are doing and clicking it brings WOW Stock back with the message on screen. Every message and every acknowledgement is kept below as a permanent record.

Every day the AI reads through everything in the system — stock, sales, money, shipments, alerts, team activity — and files a report: patterns it spots, possible mistakes, things that look missed, and anything it thinks you should know. All past reports are listed below — click one to read it.

Everything Shopify sold, pulled straight from the shop once a day — what sold, where the customer came from, and what was actually made after cost price, courier and fees. TikTok Shop orders come through Shopify too, so they're included here by default; use the Channel box below for the website on its own. The Growth page leaves them out to avoid counting them twice against the TikTok report.

The whole business in one place — TikTok Shop, the website and Amazon together. Restock decisions here use combined demand from all three channels, so a product that's quiet on Amazon but flying on TikTok still shows as urgent.

Build, improve and push Amazon listings for your SKUs. Every SKU gets its own workspace with folders for raw images, finished images and safety docs, an AI copywriter that learns how you like things, and a readiness checklist so nothing gets forgotten. The trademark guard automatically flags words like “Lightning” — always “works with…”.

On order by SKU — Air vs Sea

Units on order (ORDERED + IN TRANSIT, not yet delivered), per SKU, split by transport mode.

Units on the way from your warehouse to an Amazon fulfilment centre — from the Send to Amazon → Shipment summary export. Upload it on the Amazon Sync tab; re-upload any time to refresh statuses (matched by Shipment ID, no duplicates).

Pick a SKU, type how many units you want to send, and the tool works out how many boxes you'll need. One SKU per box, capped at 15 kg per box and warning if any side is over 63 cm (Amazon UK small-parcel limits). Save the plan to come back to it — the numbers are frozen at save time so they don't change if you later edit the product's weight or qty/box.

Products that came back with a damaged box but are fine to sell. They are not part of main warehouse stock — scan them on or off this shelf from the Scan Out page ("📦 Damaged box — sellable" mode).

Tip: when you log an OUT → FBA movement, paste the Amazon Shipment ID (e.g. FBA15ABC123) into the box. Those units show as "on the way to FBA" in the Products table until you import the matching Send-to-Amazon summary — at which point the shipment's status (Working / Shipped / Receiving / Closed) takes over.

Reorder recommendations

Based on 30-day sell velocity, current on-hand + in-transit, supplier lead time and your safety-stock setting.

Dead stock

Profit per unit

Sell price − Amazon referral − FBA fee − monthly storage − landed COGS.

Cash tied up in stock

Stranded / suspect listings

ASINs with FBA inventory but no sales in 90 days — check for suppression, listing errors, or compliance flags.

Log Amazon problems against any SKU — safety, brand, listing or compliance — record the action you've taken, and set a reminder. The reminder pill goes green while it's still in the future and red the moment it passes, so overdue follow-ups stand out.

Track which SKUs have Amazon A+ enhanced content authored, who did it, when, and the listing / design URLs. Click a row to edit; the Done by field auto-fills with the logged-in user when you mark something off.

Amazon Sync

A record of every change made in the system — who did what and when. Use the filters to narrow down by person, what was changed, or date.

Backups & Restore

A backup is a full snapshot of your database — every product, shipment, movement, Amazon import, and setting at that moment. The app automatically takes one before any risky action (Amazon upload, Scan inbox, Clear). You can also create one manually anytime ("everything is good right now"). To undo a bad import, find the backup from just before it and click Restore.

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